Senior Insights Analyst – Publishing

The Job

Reporting to: Head of Insights

Department Objectives

The Insights Team lead on the continuous development and innovation of data resources and analytical capabilities, as well as establishing a working knowledge base for the wider business to ensure a single point of access to key information at every level of operation.

Job Summary

Reporting into the Head of Insights, the Senior Insights Analyst will work within the Insights team to provide the business with data and insights on clients, suppliers and internal activity to shape services and strategy and support continuous improvement across the business.

This role is critical to the delivery and development of our research and insights internally, and externally, and in supporting our commercial offering, competitive positioning, and business strategy.

Job Description

  • Responsible for managing and tracking ad hoc data and analytics requests into the Insights Team; ensuring stakeholders at all levels are kept informed on the progress and any risks and issues clearly communicated.
  • Act as the project lead on select Insights projects particularly focused around supporting operational excellence across the business.
  • Work across the business to help establish data driven KPIs to assess company performance and empower teams and individuals with relevant insights to drive decision making and support continuous improvement.
  • Contribute to the development and maintenance of a suite of enterprise reports and dashboards to improve availability and transparency of information across the business.
  • Collaborate with the whole business to translate business problems and strategic requirements into actionable Insights objectives.
  • Strive for maximum automation, standardisation and utilisation of reporting and insights in an easily digestible format.
  • Represent Sentric at industry events and seek opportunities to collaborate with the wider Music Industry on data issues and initiatives.
  • Potential for the role to expand to include line management responsibilities for junior analysts as the team expands.


  • Proven experience within a data analysis role, ideally within the music publishing industry.
  • Detailed understanding of music publishing copyright processes and related data would be desirable
  • Keen eye for detail
  • Results orientated.
  • Proven technical and problem solving skills.
  • The ability to present complex ideas in a clear and engaging manner.
  • Proven experience managing multiple projects and delivering to deadlines.
  • Experience querying and extracting data from large and complex datasets using SQL
  • Working knowledge of BI solutions and data visualisation tools (PowerBI/Tableau/Looker)
  • Familiarity with Python or similar programming language would be desirable.

Additional Information


We have two hearts at Believe – our People and our Artists. 

We believe in THE POWER OF OUR PEOPLE, who grow every day to develop their potential… We aim to provide our employees with the best environment to thrive. 


  • Hybrid working
  • Private Health Care
  • Pension plan
  • 25 days annual leave, + 1 day for your birthday
  • Life assurance and long-term disability cover  
  • Access a digital mental health and well-being platform
  • Tailor-made training and coaching program
  • Enhanced sickness pay and maternity/paternity cover


  • Ambassador program: an employee volunteering initiative dedicated to all employees interested in having a positive impact on Diversity, Equity & Inclusion (DEI), wellbeing and the planet.

Believe strongly promotes equal treatment regardless of race, ethnicity, nationality, gender, sexual orientation, socio-economic status, age, marital or civil partner status, pregnancy or maternity, physical abilities, religious beliefs, political beliefs, or other ideologies

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