The Job

1.建立销售战略和开发华东地区重点潜在客户

Draft the ales strategies and develop key potential clients in East China region.

 

-评估和建立与潜在的音乐厂牌客户联系

Keep an eye on potential clients and build up the connection with them.

-参与合同的谈判与签订并出最好提的方案

Participate in contract negotiations and make appropriate proposal.

-分析和跟踪销售过程和结果

Track and review he sales process and results.

-使用CRM管理已有客户和潜在客户.

Manage existed and potential clients by CRM system.

 

2．计划和实施厂牌/艺术家的发行服务

Plan and implement the distribution service for the labels/ artists

 

-管理厂牌的内容并优化平台上的内容性能

Manage and optimize the catalog of existed clients.

-与区域和全球渠道营销团队沟通协调，为客户获得最好的平台资源

To acquire the better resource for clients by collaborating with the Trade Marketing team.

-以快速的反应倾听和了解客户的真实需求，不断提高服务质量

Listen to the voice of customers, to meet customer needs

The Job

As Head of Marketing, you must build a smart, forward thinking marketing team in Greater China.

 

As a Head of Marketing, you should be able to craft very complex, long-running, innovative, multi territory creative campaigns. The ideal candidate to have a ROI-driven approach who understands the artist development, can build a long-term strategy in close partnership with the Sales team. This position would be responsible for building Top charting artists in the country.

 

Candidate must have a strong A&R driven approach to advice and support the sales and senior leadership team on artist development and signing strategy.

 

You will be reporting to the Managing Director of Greater China

 

​Responsibilities:​

1 – People

You will be tasked to build, manage and develop the best-trained team of Marketing (Editorial & Marketing Partnership, Digital marketing, social media, media-buy, etc.) managers in the local music industry.

• Deploy local organizations according to global and local guidelines to best serve clients.
• Hire, manage, and develop senior managers in your organization:
• Set and manage OKRs for all marketing managers and staff
• Deploy employee development/training & develop the Believe culture in your team.
• Create strong relationships with key client stakeholders at both senior and mid-management levels
• Work closely with colleagues on cross-business opportunities and other internal teams
• Capacity to adapt an evolving organizations and understanding of the challenges related to fast-growing teams & business

 

2 – Strategy

You will be tasked to build the marketing strategy in partnership with your Local Artist Services leadership team and Central Marketing.

• Work and support local leadership leaders to build marketing budgets.
• Explore new and innovative creative marketing plans and strategies that serve to showcase the service expertise.
• Work with Local & Central Senior management to develop marketing strategies to showcase Artist Service expertise and brand awareness.
• Build a marketing strategy for in-house labels/catalogs to drive the market share/consumption on digital services.
• Develop strong partnerships with DSPs’ in the country to increase marketing opportunities, thus increasing market share.
• Research and evaluate customer needs, industry landscape, and market/cultural trends.
• Understand and effectively communicate the company’s value proposition, tech, process, and current partnerships
• Research and develop new growth areas outside those already being run by the company and present opportunities to senior management.

 

3 – Execution:

You will be responsible to adapt and execute Believe’s global and Greater China strategy in your market for artists across genres and languages. As such, you will have primary responsibility for artist creative and marketing satisfaction and help drive effective sales and long-term engagement with artist /artist agencies.

 

• Lead and oversee the creation, development, and execution of marketing strategies, ad campaigns, and promotional planning for assigned projects and artists.
• Lead in near and long-term creative planning to ensure a clear and consistent message for assigned projects while acting as a central point of contact and lead for all assigned projects. 
• Work with all departments in meeting deadlines and keeping a creative thread running throughout the projects.
• Develop and execute creative imaging for marketing campaigns in conjunction with A&R Leads. 
• Select and approve the creative direction of marketing tools while also overseeing the timely production of commercial and promotional products.
• Lead collaborative efforts and help conceptualize creative concepts with digital marketing specialists on all digital marketing initiatives including the development of digital marketing concepts, campaigns, etc. on Digital services, Social Media (ATL and BTL Activities).
• Create/negotiate and manage marketing budgets for each assigned project/artist deal.
• Work with artist management and A&R on assessing artist development needs.
• Help with the planning and execution of artist showcases/album tours/events as part of creative /marketing campaigns.
• Develop and execute a full-funnel marketing strategy that builds brand equity, brings in new customers, and deepens loyalty with existing ones.
• Develop and execute release campaigns, deployed across all key markets and relevant channels, ensuring KPI’s are set, achieved, and reported on.

 

4 – Measurement

You will be responsible to deploy local performance measurements in accordance with global guidelines for marketing.

• Set and drive OKRs for the marketing team in coordination with Local and Central leadership.
• Develop, measure KPIs, and report KPIs to drive the business.
• Have strong Performance Marketing experience, with granular and strategic experience managing Marketing.
• Will own the marketing budget and marketing KPIs.

What will success look like:

• Accomplishes marketing and sales human resource objectives by recruiting, selecting, orienting, training, assigning, scheduling, coaching, and counseling employees; communicating job expectations; planning, monitoring, appraising, and reviewing compensation actions; enforcing policies and procedures.
• Accomplishes marketing and sales objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs.
• Identifies marketing opportunities by identifying consumer requirements; defining market, competitor’s share, and competitor’s strengths and weaknesses.
• Protects the organization’s value by keeping information confidential.

The Job

Responsibilities:​

 1 – People

You will be tasked to build, manage and develop the best trained team of support /sales functions managers in the local music industry.

• Local head Editorial and Marketing Partnership
• Local head(s) of Video/Channel Management
• Local Customer Support.

2 – Strategy

You will be tasked to build the sales & marketing strategy in partnership with the local head of distribution sales and Central distribution team.

3 – Execution

You will be responsible to adapt and execute Believe’s global and GC strategy in your market for both Artist and Label distribution. As such, you will have primary responsibility for artist and label satisfaction, for the P&L of each business line and for your countries global P&L. You will share this responsibility with the MD/MDO.

4 – Measurement

You will be responsible to deploy local performance measurement in accordance with global guidelines for sales and marketing

What will success look like:

• Accomplishes marketing and sales human resource objectives by recruiting, selecting, orienting, training, assigning, scheduling, coaching, and counseling employees; communicating job expectations; planning, monitoring, appraising, reviewing compensation actions; enforcing policies and procedures.
•  Accomplishes marketing and sales objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs
• Identifies marketing opportunities by identifying consumer requirements; defining market, competitor’s share, and competitor’s strengths and weaknesses; forecasting projected business; establishing targeted market share.
• Protects organization’s value by keeping information confidential.

The Job

1. 参与制定音乐内容出海的整体运营战略并负责执行及落地
2. 把握海外视频平台（包括不限于TikTok、YouTube）的内容、产品方面的动向和趋势，并应用在具体工作当中
3. 对自有内容阵地的规模增长和增速负责

The Job

1、深度开发华南地区市场，合理使用工具搜寻目标客户信息
2、独立完成陌生客户的约见和拜访，有效传达believe的服务内容和价值理念
3、引导客户进入签约流程，并与公司其他部门同事密切配合，完成客户的签约并匹配相对于的服务。
4、维护好已有客户的关系，提高believe在客户群体内的品牌美誉度
5、对有违规行为的客户进行及时的劝导和必要的管理

The Job

1.     Establish sales strategy and develop potential customers

–      Evaluate and establish contacts with potential independent labels/artists

–      Negotiate with customers and propose the best package

–      Analyze and track sales performance and other related business processes

2.     Plan and implement distribution services for labels/artists

–      Manage content for labels/artists and optimize content performance on the platform

–      Coordinate with regional and global Trade Marketing teams to obtain the best platform resources for customers

–      Listen and understand the real needs of customers with a quick response, constantly improve service quality