The Job
The Role: VP Large Scale Deals
Believe seeks a VP Large Scale Deals to lead the origination, structuration, negotiation, and execution of strategic distribution and licensing agreements with labels, rights holders, catalogue owners, and music IP stakeholders.
The role operates across global and local markets and is accountable for ensuring signed partnerships being supported by an effective operating model, to enables global digital monetization, consistent service delivery, and sustainable profitability.
This position will help manage a diversified portfolio of commercial models tailored to Believe operating model and our partner requirements. It requires very high-level music network
Key responsibilities
1) Strategy & pipeline
Own and execute an acquisition strategy to build a pipeline across catalogue owners and other rights holders. Identify opportunities by region, country, segment and genre.
Develop a global partnerships strategy aligned with Believe’s distribution capabilities and service offering, prioritizing partnerships strengthening market positioning and long-term growth.
Lead strategic development efforts with a particular focus on key US-based stakeholders and priority growth markets.
Manage confidential deal processes, build trusted relationships with senior decision-makers, and represent Believe as a long-term strategic partner
Balance competitive deal positioning with disciplined capital deployment
Continuously monitor competitive landscape (independent distributors, majors, fund-backed platforms, DIY aggregators) and adapt acquisition strategy accordingly
Identify structural shifts in catalogue ownership trends, valuation benchmarks and investment flows
Position Believe competitively in complex multi-bid deal environments
2) Deal structuring & negotiation
Lead and coordinate end-to-end negotiation, deal modelling, internal alignment, contract execution and closure across a range of deal structures
Own term sheets, business cases, internal approvals, and contract closure in close partnership with central business lines, local Believe leaders, Legal and Finance
Ensure each partnership is supported by a clear and executable service model, including onboarding, content delivery, metadata, rights management and reporting
Structure and negotiate advances, minimum guarantees, and investment mechanisms aligned with internal return thresholds and under varying market conditions (DSP rate changes, market changes, platform policy changes)
Evaluate valuation assumptions against historical performance and forward-looking market indicators
3) Global monetization & growth delivery
Define partner growth and monetization strategies to maximize performance, aligned with partner objectives and Believe’s commercial priorities.
Identify & implement initiatives to increase revenue, improve efficiency, (catalogue activation programs, brand expansion, operational optimization…)
Establish performance scorecards and regular business reviews (MBRs/QBRs) with partners and internal stakeholders, using the right KPIs, success measurement and corrective action plans
Identify opportunities for cross-territory exploitation and global catalogue activation
Use a set of KPIs
Deal value & quality: margin, scalability, strategic fit, renewal/retention rate, ROI
Partner performance: global revenue growth, territory & monetisation channel expansion
Partner satisfaction, value externalisation and retention/renewal performance
4) Cross-functional leadership
Work with Operations to ensure deal’s implementation and deliver measurable outcomes
Translate partner requirements into tooling/process improvements (analytics, reporting, automation, rights workflows) and contribute to align our marketing suite to their needs
Closely work with region/country heads to identify rights target and coordinate sales effort
Assist in defining governance model for major partnerships (review cadence, reporting standards, escalation framework).